Penticton recently welcomed its very first mocktail bar, Joos Box. This exciting new addition to the city's culinary scene aims to revolutionize the way people enjoy non-alcoholic beverages. With its trendy and vibrant ambiance, Joos Box provides a social space where everyone can gather and savor artisanal food boards and handcrafted mocktails. Let's ask Jane, the owner, the 5 W’s to learn more:
1. WHO?
The driving force behind Joos Box is Jane Bruff. Jane has been living in Penticton for 17 years now and is also the owner of Artisan Valley, a freeze-dried candy company.
2. WHAT?
What can we expect from Joos Box? Jane explains: “On the menu, you will find an extensive list of hand-crafted mocktails, including diabatic- and vegan-friendly options. The menu also features Mimosa flights and a Tiki tower to share on the table, all alcohol-free. On the food side, we offer snacks and various sharing boards such as chocolate and cheese charcuterie, a Piña Colada Cheesecake Board, and a freeze-dried candy board.
I want it to be a place where everyone feels welcome. Whether you want to open your laptop at one of our workstations at our window bar, or you want to come in with your family and enjoy retro games. In the future, we want to offer fun activities and events, like Halloween cookie decorating for kids and a paint night for adults.”
3. WHY?
"This is my passion project" says Jane. “‘When I was pregnant and being a surrogate, I found it difficult to find a place or event in Penticton, that wasn’t alcohol-focused. There is a growing group of people that don’t drink. I have already met many people who are very excited to finally have a place to go.”
4. WHERE?
Joos Box is located at 283 Brunswick Street, just off Westminster Avenue West. The bar boasts a stunning and modern interior.
5. WHEN?
They are open Wednesday to Monday, from 11 am to 8 pm.
So, whether you're a teetotaler, a fan of creative mixology, or simply curious to explore what Joos Box has to offer, make sure you visit them. Joos Box is set to redefine the notion of mocktail bars, and we embrace this refreshing concept with open arms.